Fun Facts About Local SEO
Local SEO can be traced back to the launch of Google Maps in 2005, which revolutionized the way people search for local businesses online.
46% of all Google searches are local in nature, meaning that people are actively searching for local businesses and services.
72% of consumers who perform a local search visit a store or contact a business that shows up after a local search query.
88% of consumers trust online reviews as much as personal recommendations, highlighting the importance of customer reviews in local SEO.
Local SEO is particularly important for mobile users, with over 80% of “near me” searches being conducted on mobile devices.
The use of voice search is also on the rise, with over 40% of adults using voice search at least once per day. Optimizing for voice search can give businesses a competitive edge in local search results.
Local SEO can help small businesses compete with larger businesses by providing a level playing field in local search results.
Local SEO is an ongoing process that requires regular maintenance and updates to stay relevant and effective.